Sakura Kaiten-Sushi is an authentic sushi-train restaurant serving up market fresh fish prepared by highly skilled chefs. With the launch of their new location in Wesley Place Building in Melbourne CBD, Sakura needed a new brand identity to realign with the vision for the growing business.

Inspired by the Japanese culture of mascot motifs, the brand uses illustrations of the Sakura flower (cherry blossom) and stacking plates of the sushi-train to create a sense of playfulness.

Sakura is an authentic sushi-train restaurant serving up market fresh fish prepared by highly skilled chefs. With the launch of their new location in Wesley Place Building in Melbourne CBD, Sakura needed a new brand identity to realign with the vision for the growing business.

Inspired by the Japanese culture of mascot motifs, the brand uses illustrations of the Sakura flower (cherry blossom) and stacking plates of the sushi-train to create a sense of playfulness.

Sakura is an authentic sushi-train restaurant serving up market fresh fish prepared by highly skilled chefs. With the launch of their new location in Wesley Place Building in Melbourne CBD, Sakura needed a new brand identity to realign with the vision for the growing business.

Inspired by the Japanese culture of mascot motifs, the brand uses illustrations of the Sakura flower (cherry blossom) and stacking plates of the sushi-train to create a sense of playfulness.

Sakura is an authentic sushi-train restaurant serving up market fresh fish prepared by highly skilled chefs. With the launch of their new location in Wesley Place Building in Melbourne CBD, Sakura needed a new brand identity to realign with the vision for the growing business.

Inspired by the Japanese culture of mascot motifs, the brand uses illustrations of the Sakura flower (cherry blossom) and stacking plates of the sushi-train to create a sense of playfulness.

Sakura is an authentic sushi-train restaurant serving up market fresh fish prepared by highly skilled chefs. With the launch of their new location in Wesley Place Building in Melbourne CBD, Sakura needed a new brand identity to realign with the vision for the growing business.

Inspired by the Japanese culture of mascot motifs, the brand uses illustrations of the Sakura flower (cherry blossom) and stacking plates of the sushi-train to create a sense of playfulness.